ROAR is a creative game studio bringing
truth, joy, and timeless Christian values
into the digital worlds where today’s teenagers already live and learn.
We design immersive Roblox experiences that
engage teens with faith-rooted storytelling,
empathy-based challenges, and interactive missions — combining game design excellence
with moral imagination.
The Challenge
For over 20 years, Sunday schools and youth ministries have relied on static tools — PowerPoints, songs, and printed hand-outs —
while young audiences have shifted to immersive digital platforms.
The platform Roblox alone recorded 111.8 million average daily active users (DAUs) in Q2 2025, up 41 % year-on-year.
Moreover, users aged 13 and older now represent 64 % of total DAUs on Roblox and account for 66 % of total hours played.
The gap between where children and teens engage and how many faith-based organisations teach has never been wider.
Roblox Average Daily Active Users(DAUS) by Age Group (Q2 2025)
Our Solution
Because in a world that scrolls fast and forgets faster, we believe truth is a radical act.
We help organizations and brands convey timeless values and vital messages in an increasingly chaotic, attention-draining, algorithm-driven digital landscape.
We partner with:
• Churches and youth ministries to create custom educational or faith-based worlds
• Christian schools to embed values-based learning into their digital ecosystem
• Mission-driven brands to create values-driven campaigns through play
The Grey Island
The Grey Island, leads players on a journey from loneliness to healing,
exploring forgiveness and love through interactive storytelling.
It is an immersive journey inviting teens to face wounds, understand emotions and discover unchanging love. Players will learn acceptance, empathy and forgiveness in the game,
ultimately hearing the Creator’s voice: “I have always loved you.”
Design notes: Choice-driven narrative, cooperative moments, reflection spaces, gentle pacing.
Intended outcomes: Emotional literacy, hope, connection, faith exploration.
Team & Partners
Ro Fung
Founder & Art Director
Simon But
Co-Founder &
Technical Director
Queenie Hung
Co-Founder & 2D Artist
Paula López García
3D Artist & Sound Designer